Cadmium University
You Just Had a Conference. Now What?

You Just Had a Conference. Now What?

Event planners spend months and sometimes years planning conferences for attendees. However the question often arises as to what to do with all of that great content once the event has past. Your library of past conference content can be a goldmine of untapped potential. With a little creativity, your content offers a great opportunity to explore different mediums and formats to repurpose the content, keeping your members engaged for months to come, all the while creating new monetization opportunities. This session will explore the key benefits to repurposing your conference content, as well as creative solutions of what to do with that content to extend its lifecycle.

Learning Objectives

  • Attendees will learn benefits to repurposing conference content
  • Attendees will learn methods of repurposing conference content
  • Attendees will learn monetization tactics with repurposed conference content

Sarah Sheinhorn

Sales Engineer

Cadmium

Sarah Sheinhorn is a Sales Engineer for Elevate LMS, with a passion for helping associations meet their technology needs. With 14 years in the association industry, she helps organizations strategize ways to utilize Elevate to grow value with their constituents and increase non-dues revenue for their association with online learning. Sarah lives in Columbia, MD with her husband and two children. She graduated from Towson University with a Mass-Communications degree and enjoys spending time with family and friends and watching sports in her free time.

Amanda Weber

Sales Engineer

Cadmium

Amanda is a Maryland native and graduate of Stevenson University with a degree in Business Administration. Her past experience in customer service and account management has provided her with the skills to deliver exceptional service and organization in all of my interactions. Amanda is an avid equestrian with a passion for being outdoors and loves to work with horses, but other interests include hiking, kayaking, snowboarding, baking, and gardening.

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