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Learning Portfolio Audits: 7 Secrets of Thinking Like an Entrepreneur

Recorded On: 04/28/2016

Approximately 27 million working-age Americans are currently starting or running new businesses. What if you could replicate the secrets of their startup success within your own department or organization? Despite the cliché image of entrepreneurs who achieve great things simply flying by the seats of their pants, the most successful businesspeople approach their work with intentionality.

As education providers, we routinely inherit programs with unclear or undefined outcomes; we operate in an increasingly competitive professional development environment with fewer resources and budget-strapped attendees; and we consistently grapple with unrealistic revenue and attendance targets while forgetting to sunset programs past their prime.

This session is designed to help association professionals and industry partners leverage their inner entrepreneurial spirit to categorize, audit and optimize the programs that comprise their learning portfolios, resulting in a stronger brand, an elevated reputation and more loyal participation.

Learning outcomes
• Identify the building blocks of an entrepreneurial mindset
• Examine the steps that comprise a learning portfolio audio
• Design a plan for auditing your organization's learning portfolio

Aaron Wolowiec

CEO, Event Garde

Aaron Wolowiec is a learning strategist and meetings coach for leading trade associations and individual membership societies across the United States. Committed to the latest research and trends on learning, intentional networking environments and meaningful transfer exercises, he launched Event Garde, a professional development consultancy, in 2011.

 Aaron earned a master’s degree in administration from Central Michigan University (CMU). He’s also a certified association executive (CAE), a certified meeting professional (CMP) and a certified tourism ambassador (CTA), as well as an Association for Talent Development (ATD) master instructional designer. Aaron currently lives in Dallas, TX.

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