Paul Zickert, Vice President of Partnerships, Cadmium. Over the past 22 years Paul has been involved with technology and sales within the healthcare, trade show and corporate events industries. Paul previously worked at CVS Health, CDW, Flexera and GES. Recently at GES he led the global team for product and pre-sales for client facing technology. Paul has spoken at events such as Dreamforce (Salesforce.com annual event), CAEM, IAEE, CEMA and more. For 2022 he was selected to be on the IAEE Tech Committee. Paul loves technology, the data that tells a story and the overall success technology brings in helping people reinvision their roles and the efficiency gains technology can bring.

Mark has dedicated his entire professional career to building relationships with clients and partners based on trust, great solutions, and a shared mission to advance the association market. Mark is an expert at growing up-and-coming companies into name brands by committing to industry thought leadership, building company culture, and developing client-focused sales organizations. Mark was recently named 2022 Association Partner of the Year by Association Trends. 

As President & CRO for Association Analytics, Mark oversees sales, marketing, partnerships, operations, and contracts. He led the organization to 350% growth in the first year, transformed the business model toward sustainable service delivery and, within three years, established the company as the industry leader for analytics in the association market. A hallmark of Mark’s success throughout his career is his desire to teach, motivate and lead sales teams. Prior to joining Association Analytics, Mark spent 10+ years as the CRO of Higher Logic. While there, Higher Logic grew to be the most widely used community platform in North America, was consistently ranked as an INC Fastest Growing Company, and grew to a multi-hundred-million-dollar business from a bootstrapped organization. Mark’s early career includes sales and leadership roles at Abila, Blackboard and ASI.

Heather Seasholtz, CMP-Fellow, DES is the Vice President, Operations at Conference Managers and has been in the meeting, event, and operational management industry since 2000.  Heather takes pride in leading collaborative teams and enjoys mentoring emerging professionals and college students entering the meeting and event industry.  She has worked on large city-wide conventions of 60,000 attendees, smaller incentive meetings, domestic programs, international congresses (including The Netherlands), and everything in between.  She is a member of the inaugural class of CMP-Fellows (Certified Meeting Professional) from the Events Industry Council and has earned her Digital Event Strategist (DES) certification.

Dahlia has an OMG-attitude about all things eventtech and experience design. She’s her own brand, with more than a decade of experience in the meetings and events sector, working on both the professional planning side and as an association collaborator, Dahlia is known as the coffee-fuelled ‘go-to’ source for virtual/hybrid events, trend-setting solutions, eventtech news, and professional branding expertise.

Cristyn Johnson is a learning and development leader in the continuing education field. With a passion for helping people learn and grow, she specializes in creating and executing learning strategies and programs based on individual and organizational needs. Cristyn is currently the Director of Education and Engagement at Cadmium, where she oversees all training and education initiatives for the company. In this capacity she builds educational and training programs aimed at increasing mastery of the Cadmium suite of products. Prior to her time at Cadmium, Cristyn worked for a national association, crafting and executing field education strategies focused on growing the capacity of the field at large and increasing the impact members have in their local communities.

Paul Zickert, Vice President of Partnerships, Cadmium. Over the past 22 years Paul has been involved with technology and sales within the healthcare, trade show and corporate events industries. Paul previously worked at CVS Health, CDW, Flexera and GES. Recently at GES he led the global team for product and pre-sales for client facing technology. Paul has spoken at events such as Dreamforce (Salesforce.com annual event), CAEM, IAEE, CEMA and more. For 2022 he was selected to be on the IAEE Tech Committee. Paul loves technology, the data that tells a story and the overall success technology brings in helping people reinvision their roles and the efficiency gains technology can bring.

Joe is the Co-Founder and CEO of Bear Analytics – a technology company that powers event success. Obsessed by the fundamental belief that data-driven insights make for better event outcomes and experiences, Joe and the team at Bear Analytics created Bear IQ. Bear IQ is the industry-leading event analytics platform that powers the measurement, design, and growth of the world’s best experiences – all possible via the data you’re already collecting.

Formerly the principal strategist behind the strategic development of BIO’s One-on-One Partnering System, a web-based, SaaS platform, focused on providing biotech and pharma companies an efficient system for engaging in face-to-face interactions at an international portfolio of events

Jennifer Kerhin, CEO of SB Expos & Events, has more than 20 years of experience working with association tradeshows. Jennifer has a certification in meeting planner (CMP) and exhibition management (CEM), an MBA from Johns Hopkins University, and substantial executive-level association experience.

SB specializes in association events. As a technology-driven company, we are uniquely positioned to integrate live and hybrid components to maximize your association event’s potential. We develop non-dues revenue from association meetings through exhibits, sponsorships, registration, and advertising while reducing association expenses by optimizing event management practices.

Understanding that active involvement within associations is the key to success, Jennifer is a committed member and volunteer in IAEE. She has been a speaker at ASAE’s Annual Meeting and IAEE’s ExpoExpo! She also founded the IAEE DC Chapter Women Leadership bookclub.

Having served as a Senior IT Event Manager, an IT Project Manager, a Consultant, and an IT Director, James knows IT and how it impacts the customer experience. With a strong track record as an IT Project Manager in the entertainment industry, James also has experience working with cyber security, nonprofits, streaming media, video, audio engineering, and production management. James excels at developing, planning, and implementing information technology strategies that meet our client's business needs deliver optimal return on investment, and maintain utmost security while ensuring that the event network infrastructure adequately supports all computing and communication needs. In addition to extensive IT and project management expertise, James has a degree in Networking and Systems Administration Technology. Although he enjoys nerding out on IT, James is incredibly communicative, personable, and approachable. When he's not planning or strategizing premium events, he likes to fish and relax in his native Texas.

Derek oversees INSPIRE’s Show and Event Services Sales Division, client acquisition and management, and
industry strategy. Over the past 26 years Derek has held various technical, managerial and sales positions
including the account management for 70 trade association, corporate and government clientele.
Derek recently completed his third term on the Meeting Professionals International Potomac Chapter Board of
Directors. In this capacity he was charged with overseeing the chapter’s signature Annual Conference
& Expo and served in a Director of Meetings capacity, providing him continual and unique insight into the event
planning needs and challenges that the INSPIRE customers face on a day to day basis.

As Chief Learning Strategist & Founder of InspirEd, Tracy King leverages her more than 20 years in workforce development, consulting with organizations on education strategy and learning design. Tracy is the author of Competitive Advantage, advising on how to grow reliably profitable and sustainable continuing education programs that transform learners. Tracy is a thought leader, invited speaker, master learning designer and DELP Scholar. Her work has been featured on NBC, ABC, FOX, USA Today, Forbes and hundreds of nationally syndicated television, newspaper, and magazine outlets. She’s featured as a chapter author in the award-winning Routledge text, Microlearning in the Digital Age: The Design and Delivery of Learning in Snippets.

Connect: https://www.inspired-ed.com/

Marketing executive with over 15 years of experience developing and leading teams to define and deliver differentiated brand experiences that grow market share and build customer loyalty. Jessie has spent the last 8 years in the event marketing and continuing education sector. Jessie currently serves as a SaaS-oriented Marketing Director for Cadmium. Cadmium is an all-in-one event and learning platform. Cadmium simplifies the production of live, hybrid, and virtual events and maximizes the value of online learning with a single, flexible platform designed to capture the chemistry of people, ideas, and knowledge.

Jessie holds an MBA from the H. Wayne Huizenga School of Business and Entrepreneurship at Nova Southeastern University and a Bachelor of Science in business with a concentration in marketing from the University of Massachusetts.

Joe is the Co-Founder and CEO of Bear Analytics – a technology company that powers event success. Obsessed by the fundamental belief that data-driven insights make for better event outcomes and experiences, Joe and the team at Bear Analytics created Bear IQ. Bear IQ is the industry-leading event analytics platform that powers the measurement, design, and growth of the world’s best experiences – all possible via the data you’re already collecting.

Formerly the principal strategist behind the strategic development of BIO’s One-on-One Partnering System, a web-based, SaaS platform, focused on providing biotech and pharma companies an efficient system for engaging in face-to-face interactions at an international portfolio of events

Having served as a Senior IT Event Manager, an IT Project Manager, a Consultant, and an IT Director, James knows IT and how it impacts the customer experience. With a strong track record as an IT Project Manager in the entertainment industry, James also has experience working with cyber security, nonprofits, streaming media, video, audio engineering, and production management. James excels at developing, planning, and implementing information technology strategies that meet our client's business needs deliver optimal return on investment, and maintain utmost security while ensuring that the event network infrastructure adequately supports all computing and communication needs. In addition to extensive IT and project management expertise, James has a degree in Networking and Systems Administration Technology. Although he enjoys nerding out on IT, James is incredibly communicative, personable, and approachable. When he's not planning or strategizing premium events, he likes to fish and relax in his native Texas.

I started my professional career as a Network Engineer and Microsoft Certified Systems Engineer. Being an Entrepreneur, I went to work for myself doing large Network installations. In between projects I would work for AVMG as a Speaker Ready Technician in the early 2000's. I learned Audio Visual equipment and advanced in all areas of Live Events. Speaker Ready, Graphics Operator, Audio, and Projection skills have led me to leadership opportunities. After 20 years of experience of managing and leading many of the largest events, Covid put an end to a successful business. Cadmium provided a new home and place to utilize the skills I have obtained. I thrive in Customer Service and going above and beyond to deliver a superior product.

Samantha earned her undergrad at Northwestern University with a focus on communications. She has been with the American Association of Oral of Maxillofacial Surgeons (AAOMS) for nearly 14 years— recently moved into her new role as the Continuing Education Director. She has several years (pre-pandemic) experience with hybrid events, but it wasn't until 2020 that, like many others, AAOMS had to go fully virtual for their Annual Meeting. 

Christy Summers, is the Digital Events Manager and process guru with Medical Practice Management Association. She brings a blend of subject matter expertise in medical practice management, project management, and logistical expertise to deliver highly rated digital conferences and online education for the MGMA audience. She excels at diagnosing issues in current processes and implementing solutions to streamline them. Christy's rich and diverse experience as a medical practice manager for over a decade with the Military and private practices allows her to see projects logistically from inception to execution, while always prioritizing the end users' experience.

Ms. Jennifer (Jen) Varhalla  has a Bachelor in English from Loyola University Chicago and a Master’s in Business Administration from Concordia University Chicago. Jen is the Manager of Professional Development for the American Association of Nurse Anesthesiology (AANA).  She has been with the AANA for fourteen years, come this October. Within the fourteen years, she worked in numerous roles related to accreditation of nurse anesthesia programs, continuing education/professional development for members and students, and a lead role in the initiation, creation and implementation of AANA’s first ever hybrid Mid-Year Assembly and hybrid Annual Congress events.

Along with adapting the AANA’s largest live in-person meetings into hybrid events, she works closely with the AANA’s Professional Development Committee, to generate new evidence-based content for members. She also helps to maintain the AANA’s, American Nurses Credentialing Center (ANCC) accreditation, as a provider of nursing continuing professional development credits.

I joined the Cadmium team as Technical Product Manager of the EthosCE LMS in 2019 with 10+ years of technical leadership experience. Starting out as a web developer, I learned the ins and outs of the web application market working in sectors including higher education, tourism, fitness, and fintech. I recently transitioned to a new role at Cadmium, Director of Product & Engineering, Learning Management Systems.