Recession indicators are inspiring CEOs to run scenarios on their options should the economy take a dip. As a membership and professional development organization, what’s your plan? How will your learning programs fare should members feel the economic pinch? In this session we’ll explore three key strategic shifts to consider to ensure your learning portfolio is recession ready.

Learning Objectives:

• Explore common trends we can expect the CE marketplace during recession
• Examine how three key shifts can strengthen your strategic position
• Bonus: Take-away framework for facilitating stakeholder conversations on recession ready PD

Options to learn online are rapidly expanding giving professionals more choice than ever to meet their mastery and growth goals. How do yours stand up against the competition? Join us for a tour of 2020 learning trends that are shaping expectations of your members and prospects and eLearning format options you can begin creating today that will rock their world.

Learning Objectives:

• Explore 2020 trends (not just out-of-reach AI) that impact learner expectations of your online programs
• Try on learning formats you can create in your LMS right now
• Take away key criteria for selecting the right format for the right content

The new value proposition in the continuing education market is not information - its transformation. It's learning that translates into results. And given the fact industry analysts are projecting the eLearning industry to more than double in North America alone, we've got to get this right. What must we do to deliver results by design? Let’s talk about connecting the dots between intention and outcome in our learning portfolio.

Learning Objectives:

• Discover the key differentiators between information-based programming and transformational learning
• Explore five program design decisions that generate the kinds of results your learners are hungry for
• Discuss options for measuring outcomes and full-circle marketing to tell the hero story of your education programs