Planning for the Unplannable: How to Prepare a Conference Contingency Plan
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From restrictions, to lockdowns, to hesitations, the new normal is full of twists and turns for the event industry. So, how can organizers develop a solid contingency plan that they can rely on when the unexpected occurs? Join us as we walk through key elements to consider and provide actionable advice when contingency planning, so you and your team are set up for success—no matter what comes your way.
Traci King
Founder & Owner
King Consulting Partners
Traci brings 15 years of experience in the association events industry as both an event planner and technology supplier. She carries this dual-sided mindset to her work with associations as she understands the relationship between the association’s goals and the event technology marketplace. Traci thrives on creating relationships with clients and partners that are generated from a mutual appreciation of creative solutions that enhance the event experience and achieve organizational goals.
Traci lives in Charleston, South Carolina with her husband, son and Golden Retriever. She loves paddling in the low country, playing guitar, and singing. You may even find her brave enough to take the stage and sing karaoke at your next event! Traci graduated from Vanderbilt University where she earned her Bachelor’s of Science and Master’s of Public Policy degrees.
Brooke Benton
Sales Engineer
Cadmium
Brooke Benton has been working in events for a decade, beginning her career working as a booth representative for a recruiting firm based out of Atlanta. In this role, she traveled onsite to various trade shows to recruit education-based special needs therapists. In 2015, she moved to Baltimore and began working as a mobile app project manager for the Cadmium mobile app product for the next six years. As a mobile app product manager, Brooke worked closely with clients to help them develop appropriate timelines to launch their products, and assist them in the development and execution of the product while staying within their budget. Brooke also has several years of experience traveling onsite to events to assist attendees with tech support issues and manage the mobile app product during the event. In 2021, Brooke transitioned over to the Cadmium sales team as a sales engineer, which is her current role. As a sales engineer, Brooke performs technical demos of any of the EventTech product line products and helps customers envision how Cadmium products could work for their event and make their lives as event coordinators easier.
Brooke earned a BS in International Business from the College of Charleston. She enjoys traveling, reading, painting and spending time with friends and family.
