Ginger Malin is a recognized leader in employing cutting-edge virtual learning technologies to create engaged professional learning communities. As an award-winning Professor and technology entrepreneur, she leverages her expertise in learner engagement, particularly as it applies to the implementation of digital badge programs, to help organizations build exceptional learning environments that educate, inspire and recognize their stakeholders' accomplishments. She has published widely on the subjects of digital credentialing, learner engagement, and educational technology and have held faculty appointments at Lake Forest College and DePaul University.

Sarah Sheinhorn is a Solutions Engineer for Cadmium, with a passion for helping associations meet their technology needs. With 14 years in the association industry, she helps organizations strategize ways to utilize Cadmium products to grow value with their constituents and increase non-dues revenue for their association with online learning.

Sarah lives in Columbia, MD with her husband and two children. She graduated from Towson University with a Mass-Communications degree and enjoys spending time with family and friends and watching sports in her free time.

Traci brings 15 years of experience in the association events industry as both an event planner and technology supplier. She carries this dual-sided mindset to her work with associations as she understands the relationship between the association’s goals and the event technology marketplace. Traci thrives on creating relationships with clients and partners that are generated from a mutual appreciation of creative solutions that enhance the event experience and achieve organizational goals.

Traci lives in Charleston, South Carolina with her husband, son and Golden Retriever. She loves paddling in the low country, playing guitar, and singing. You may even find her brave enough to take the stage and sing karaoke at your next event! Traci graduated from Vanderbilt University where she earned her Bachelor’s of Science and Master’s of Public Policy degrees.

Courtney Stanley is recognized globally as an award-winning keynote speaker, public speaking coach, and host of the podcast for women in events, Dare to Interrupt. Courtney has spent more than 12 years engaging professionals, entrepreneurs and organizations in game-changing, impactful conversations that empower individuals to tap into their true potential, improve team and culture dynamics, and drive meaningful change. 

Courtney is the youngest member to have ever been elected to Meeting Professionals International's (MPI) International Board of Directors, is a Meetings Mean Business Ambassador and is recognized as one of the event and hospitality industry’s most impactful change-makers.

In early 2024, Erin joined Cadmium as our Product Marketing Manager.  Her years of experience span roles in strategic marketing, local marketing, operations, and product marketing within the telecom industry.  As a product marketer, Erin launched dozens of products with a focus on executing high-quality go-to-market plans by targeting messaging to ideal customer personas.  She is using her talents to partner with Product Development and Marketing within our Cadmium family.  

Erin earned her Bachelor’s in Business Administration from the University of Missouri and later her MBA at Webster University.  She resides in Kansas City with her husband and two children and enjoys movies, hiking, and local sporting events.

Prior to joining Cadmium in the Summer of 2024, Amanda spent 18 years managing events across her home state, North Carolina. From the American Diabetes Association to Biltmore Estate, she has honed a spectrum of event skills, finding her specialty in planning for unique details (did you know cattle should be moved 10 days prior to a hillside event?) and designing creative and bold events and marketing. Amanda received a Bachelor of Science in Communications at Appalachian State University (go Mountaineers!) and currently lives in Apex, NC with her husband and two zany kids (8g & 6b). She loves to practice hand lettering and painting with unusual watercolors, of which she has far too many and continues to purchase...maybe that's the real hobby.

Having served as a Senior IT Event Manager, an IT Project Manager, a Consultant, and an IT Director, James knows IT and how it impacts the customer experience. With a strong track record as an IT Project Manager in the entertainment industry, James also has experience working with cyber security, nonprofits, streaming media, video, audio engineering, and production management. James excels at developing, planning, and implementing information technology strategies that meet our client's business needs deliver optimal return on investment, and maintain utmost security while ensuring that the event network infrastructure adequately supports all computing and communication needs. In addition to extensive IT and project management expertise, James has a degree in Networking and Systems Administration Technology. Although he enjoys nerding out on IT, James is incredibly communicative, personable, and approachable. When he's not planning or strategizing premium events, he likes to fish and relax in his native Texas.

In early 2024, Erin joined Cadmium as our Product Marketing Manager.  Her years of experience span roles in strategic marketing, local marketing, operations, and product marketing within the telecom industry.  As a product marketer, Erin launched dozens of products with a focus on executing high-quality go-to-market plans by targeting messaging to ideal customer personas.  She is using her talents to partner with Product Development and Marketing within our Cadmium family.  

Erin earned her Bachelor’s in Business Administration from the University of Missouri and later her MBA at Webster University.  She resides in Kansas City with her husband and two children and enjoys movies, hiking, and local sporting events.

Prior to joining HLC, Erin was an independent planner supporting both association and corporate clients, with a focus on registration management and on-site logistics. At HLC since August 2023, Erin is responsible for member education programming as well as the annual conference. A graduate of the University of Illinois, Erin currently resides in Pittsburgh, PA with her husband and daughter.

Prior to joining Cadmium in Spring 2023, Dawn spent 3 years at Intrado in Sales and Customer Success.  She leveraged her experience in software and technology sales, to help lead conversations, and build relationships.  Dawn’s overall career experience has been connecting with clients, understanding their needs, and providing the best consultative advice to ensure successful experience with their software platforms and events.   With over 17+ years, she has leveraged her skills in providing best practices, event planning, management, and customer success to help design, coordinate and deliver high-quality service and events that align well with internal teams to ensure the success and satisfaction with all partners.  She received her Bachelor’s in Communication from Loyola University Chicago and enjoys volunteering with youth organizations.  

Jessie Reyes is a seasoned marketing leader with nearly 20 years of experience steering transformative initiatives and fostering business growth through strategic marketing campaigns. Currently serving as the Director of Marketing at Cadmium, a prominent SaaS provider in the ed-tech and event-tech sectors for associations, Jessie brings a wealth of expertise. Her track record includes building and guiding high-performing teams, establishing robust marketing operations, and crafting compelling campaigns that generate qualified leads and drive conversions.

Jessie Reyes is a seasoned marketing leader with nearly 20 years of experience steering transformative initiatives and fostering business growth through strategic marketing campaigns. Currently serving as the Director of Marketing at Cadmium, a prominent SaaS provider in the ed-tech and event-tech sectors for associations, Jessie brings a wealth of expertise. Her track record includes building and guiding high-performing teams, establishing robust marketing operations, and crafting compelling campaigns that generate qualified leads and drive conversions.

Producing a successful event is akin to producing a movie or TV show. Having worked in both industries, I know that both require someone behind the scenes who can juggle a million tasks while managing a multi-million-dollar budget. I have been managing projects and events for over 20 years! I attended LSU for three years before graduating from the University of New Orleans in Film & Television. I have learned a lot about the ever-changing event industry. I truly enjoy building relationships with my clients and always go above and beyond when it comes to customer service. I love my LSU Tigers and can often be found at the local sports bar cheering on my beloved New Orleans Saints!

Megan Shankle fosters and maintains long-term partnerships that address the business needs of every one of ISG’s customers. She also provides industry- and company-specific resources to help customers make business decisions that ensure their longevity and success. Megan has spent her career with ISG, beginning as an account executive in 2006.

Sarah Sheinhorn is a Solutions Engineer for Cadmium, with a passion for helping associations meet their technology needs. With 14 years in the association industry, she helps organizations strategize ways to utilize Cadmium products to grow value with their constituents and increase non-dues revenue for their association with online learning.

Sarah lives in Columbia, MD with her husband and two children. She graduated from Towson University with a Mass-Communications degree and enjoys spending time with family and friends and watching sports in her free time.

In early 2024, Erin joined Cadmium as our Product Marketing Manager.  Her years of experience span roles in strategic marketing, local marketing, operations, and product marketing within the telecom industry.  As a product marketer, Erin launched dozens of products with a focus on executing high-quality go-to-market plans by targeting messaging to ideal customer personas.  She is using her talents to partner with Product Development and Marketing within our Cadmium family.  

Erin earned her Bachelor’s in Business Administration from the University of Missouri and later her MBA at Webster University.  She resides in Kansas City with her husband and two children and enjoys movies, hiking, and local sporting events.

I graduated from Towson University in 2016 with a degree in Mathematics and Computer Science. During my time at Towson, I worked for the Housing Residence Life Department and loved helping students transition to living away from home for the first time and putting on many events for Res Life. I found that I loved being behind the scene in the success of those around me. Working on the engineering team here at Cadmium, I am able to continue what I love by being behind the scenes for making all your events a success.

Outside of work, I love spending time with my husband, sweet son, and our shy pup, Winston. We love going on walks and explore new towns, especially if there is a winery. We're wanna be sommeliers, so we'll take any chance we get to learn more about wine in the region. We also enjoy flipping houses and bringing life to forgotten places. If you don't catch us with power tools or wine in our hands, you'll most likely find us catching up on the newest movies and hit shows.

Jessie Reyes is a seasoned marketing leader with nearly 20 years of experience steering transformative initiatives and fostering business growth through strategic marketing campaigns. Currently serving as the Director of Marketing at Cadmium, a prominent SaaS provider in the ed-tech and event-tech sectors for associations, Jessie brings a wealth of expertise. Her track record includes building and guiding high-performing teams, establishing robust marketing operations, and crafting compelling campaigns that generate qualified leads and drive conversions.

Prior to joining Cadmium as the Manager, Training and Documentation, Mary Ellen worked in public education for 18 years. Mary Ellen started as a 7th and 8th grade German teacher before transitioning into the role of Educational Technology Coach & Trainer. She is passionate about analyzing learning needs, designing learning modules and delivering training in a meaningful and engaging way.

Mary Ellen holds a BA in German from Franklin & Marshall College and MA in Teaching from Fairleigh Dickinson University. She was born and raised in Central New Jersey where she currently resides with her daughter, HannahJane. In her free time, Mary Ellen can be found driving her daughter to her various activities, checking out a new restaurant or local brewery, trying a new board game, or skiing.

Josh has over 18 years of experience managing customer support teams for SaaS businesses of various sizes (start-up to enterprise).  He has proven success in helping to refine business process workflows, integrating products and teams, and change management.  He looks forward to utilizing all this experience to improve the customer experience across all Cadmium products.