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  • PEAK 2018 Conference Archives

    Contains 9 Product(s)

    Conference Archives

    Take a peak at what you missed at our inaugural user Group Conference- PEAK 2018

  • It’s Time To Go Full Frontal: How to drive transformative thinking by effectively leveraging your frontal lobe

    Contains 1 Component(s)

    It’s time to focus on engaging your brain at a higher level. It’s time to think smarter. It’s time to equip your brain with the ability to conquer the complexities of 21st Century work by going full frontal!

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    This free webinar is a  sneak peek of our upcoming Peak 2018 Conference session that aligns with Jeff Hurt’s keynote presentation Turbo Charge Your Brain To Maximize Education Programming Gains

    It’s time to focus on engaging your brain at a higher level. It’s time to think smarter. It’s time to equip your brain with the ability to conquer the complexities of 21st Century work by going full frontal!  

    Every day, you use your brain to complete your most important work. A maze of intricate neural networks act as the engine to solve challenges, to innovate, to learn, to plan, to reason, to manage your emotions, to think strategically. These networks connect past experiences and knowledge to today’s challenges.  

    Healthy resilient brains wire and fire across four major lobes: frontal, temporal, parietal and occipital.  

    The frontal lobe of your brain acts as the central command center. It links information back and forth across other brain regions. It’s where the executive functions of your brain reside. It’s where you do higher order thinking skills, like decision-making, planning, strategic thinking and more. If you want to work smarter, more efficiently and more effectively, you’ve got to practice going full frontal—leading from your frontal lobes--with transformative thinking. 

    Learner Outcomes:

    After attending this session, the participant will be able to:

    • Identify one full frontal strategy to increase your productivity and enhance your decision-making that leads to a more successful business regardless of your age.
    • Discuss how full frontal SMART Strategies lead to brain health and thus healthy, successful businesses.

    Jeff Hurt

    Executive VP, Education & Engagement, Velvet Chainsaw Consulting

    Jeff Hurt joined Velvet Chainsaw Consulting in January 2010. In 2012, he was recognized as the PCMA Educator of the Year. Jeff has worked in leadership roles with five associations, five government organizations and several companies in the education, events and meetings departments, including Meetings Professionals International and Promotional Products Association International, one of the top 50 shows in the industry.

    He is considered one of the leading authorities in the meetings industry on adult education, conference design, digital events and social media for events and associations. He speaks and blogs frequently about meeting and technology trends, the future of conference education, adult learning and all things meetings at velvetchainsaw.com.

  • How Digital Marketing can Create Lasting Buzz Around your Educational Offerings

    Contains 1 Component(s)

    You’ve invested in your LMS with the right design and content, but now what? This webinar will explore how digital marketing strategies and tactics can increase reach, engagement, and retention of your education programs.

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    You’ve invested in your LMS with the right design and content, but now what? The truth is, if you build it, they may not actually come! This webinar will explore how digital marketing strategies and tactics can increase reach, engagement, and retention of your education programs. 

     In this webinar we will present: 

    • How to use keywords, search engines and social media to drive exposure
    • Opportunities to monetize your content beyond your current membership/community
    • Quick-win tactics to increase the number of learners accessing your LMS
    • Insights into how other associations are leveraging digital marketing

    Chris Mechanic

    CEO & Co-Founder, WebMechanix

    Chris is co-founder / CEO at WebMechanix, a performance marketing firm that is one of the largest & most respected pure-play digital firms in the mid-atlantic. Chris knows a thing or two about SEO/SEM, search marketing, analytics, copywriting, UX, conversion rate optimization, email marketing, marketing automation, growth / funnel "hacking", CRM, and attribution.

    Chris spearheaded the launch of WebMechanix Academy, a training & certification program that rapidly prepares aspiring marketers for meaningful careers in the field.

    WebMechanix has won all kinds of awards, been a mainstay on the INC 5000 & Chris is a regular on the speaking agenda for conferences & universities all across the country. He was also recently named Ernst & Young Entrepreneur of the Year Finalist.

    Chris graduated with honors from the Robert H. Smith School of Business at University of Maryland College Park.

    Aubrey Mellos

    Marketing Manager, CommPartners

    Aubrey is the Marketing Manager at CommPartners and is responsible for all things digital. Aubrey is a seasoned marketing professional who has a passion for building strong brands. Aubrey has an MBA from Loyola University and a BS in Business/Marketing from Towson University.

    Which of these topics are of most interest to you?


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  • LMS Success: Content Strategies That Elevate Your Learning Presence

    Contains 1 Component(s)

    The role of an LMS has evolved significantly over the past few years. Organizations are recognizing the power of online learning to enhance their positioning with their communities and attract new participants to their programs. So given the emergence of learning platforms, how can organization organize and present their content to maximize this opportunity?

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    The role of the LMS has evolved significantly over the past few years. While organizations are recognizing the power of online learning to enhance their portfolio and attract new participants -- they're not sure how to strategically maximize this investment. In this session we'll facilitate a discussion about winning content strategies you can begin to implement immediately.

    Learning Objectives:  

    • Reveal the changing role of the LMS
    • Discuss the key components of a digital content strategy
    • Explore opportunities for maximizing different forms of content to engage your target audiences

    Tracy King, MA, CAE

    Chief Learning Strategist & Founder, InspirEd

    As Chief Learning Strategist & Founder of InspirEd, Tracy leverages her more than 17 years in the education industry for associations interested in increasing their relevance and revenue with meaningful live, online, and mobile learning programs. Tracy specializes in the intersection of learning science and technology. She's a thought leader in education strategy and learning experience design. She consults with associations on integrated education strategy to remain sustainable and competitive. For more information, please visit www.inspired-ed.com or www.tracy-king.com

    Richard Finstein

    CEO, CommPartners

    Rich founded CommPartners as a provider of online learning services and events in 1994. His vision was to create a culture where people could learn, advance their careers and have fun. He has a passion for helping clients connect with their communities through education. Rich graduated from the University of Maryland and did his graduate work at Marymount University in instructional design. He now lives in Columbia, Md., with his wife of over 35 years. He has two grown children. Rich enjoys marathon running, biking, tennis and rooting for Baltimore sports teams.

  • LMS Monetization Strategies: Creative ways to Ensure ROI

    Contains 1 Component(s)

    ​You’ve invested countless time and effort into building your learning portfolio, but now it’s time to see the return. This webinar will explore strategic and creative ways to maximize your revenues and return on your online education investment.

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    Associations invest significant time, energy, and resources to be their member’s go-to-place for education. But how do you translate these efforts to create meaningful returns on your investment? Monetizing your learning is an impactful way to develop non-dues revenues, but knowing where to begin can seem overwhelming. This session will navigate the basics in monetizing your learning and explore strategic and creative ways to maximize your education revenues.

    In this webinar we will present:

    • Cost considerations when developing eLearning Content
    • Pricing strategies to maximize profits
    • E-commerce strategies that make paying for content an intuitive process
    • Key capabilities needed from your learning platform
    • Scenarios from peer Association Executives who successfully increased their reach and revenues through their learning portfolios  

    Marci Thompson

    Vice President, Knowledge and Professional Development, Society for Marketing Professional Services

    Marci Thompson is an experienced member-education strategist within the association community. She is familiar with all aspects of continuing education curriculum development, member outreach and running successful synchronous and asynchronous learning events. Currently, Marci is the Vice President of Knowledge and Professional Development for the Society for Marketing Professional Services – leading the charge to develop strategy for the future of SMPS training and development. She oversees all educational programming, including: the Society’s annual conference, classroom and individual instruction, and distance/online learning program development.

    Molly Mazuk

    Associate Director, Professional Development, American Society of Addiction Medicine

    Molly S. Mazuk has been planning and developing continuing medical education since arriving as a bright-eyed intern at the American Society of Addiction Medicine (ASAM) in 2013.  Her work focuses primarily on physician education programs around prescription opioids and the overlap between pain and addiction. She loves finding new ways to teach the same material. Molly is a graduate of St. Mary’s College of Maryland.

    Richard Finstein

    CEO, CommPartners

    Rich founded CommPartners as a provider of online learning services and events in 1994. His vision was to create a culture where people could learn, advance their careers and have fun. He has a passion for helping clients connect with their communities through education. Rich graduated from the University of Maryland and did his graduate work at Marymount University in instructional design. He now lives in Columbia, Md., with his wife of over 35 years. He has two grown children. Rich enjoys marathon running, biking, tennis and rooting for Baltimore sports teams.

  • Learning & Community: Together at Last

    Contains 1 Component(s)

    The benefits of social learning have been widely discussed over the past several years.  Sponsors of private communities recognize the power of peer to peer sharing of ideas when combined with knowledge from experts.  That said, most organizations continue to present their education in separate and distinct areas of their website.

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    The benefits of social learning have been widely discussed over the past several years. Sponsors of private communities recognize the power of peer to peer sharing of ideas when combined with knowledge from experts. But, most organizations continue to present their education in a separate and distinct area.

    This session will review the approach taken by CommPartners and Higher Logic to foster community driven learning. We’ll be joined by Elizabeth Bicer, Education Director from Peak Grantmaking to discuss how her organization made the decision for a unified offering.

    In this webinar we will present:  

    •   The power of social learning and insights into the benefits of an integrated approach
    •   Specific ways to bring a social learning framework to your education programs
    •   Examples of what's possible through the work of Higher Logic and CommPartners

    Andy Steggles

    President & Co-Founder, Higher Logic

    Andy is a frequent thought leader and keynote speaker at conferences and events, traveling the globe to educate professionals about the importance of collaborative software, the cloud and the impact technology makes on the community it serves. At Higher Logic, his guidance helps clients experience these profound impacts.

    Prior to co-founding Higher Logic, Andy owned and built a profitable software business whose primary focus was on member-to-member collaboration technologies. It was this software, when combined with complementary software which his business partner, Rob Wenger had built, became the heart of the Higher Logic platform.

    Before starting his software company, Andy spent ten years serving as the Chief Information Officer at the Risk & Insurance Management Society, Inc. (RIMS) where he headed their technology and social strategy initiatives. From 1986–1996, Andy served in the Royal Navy, which allowed him to travel internationally around most of the world including the Arctic and Antarctic. He returned from a three-year tour in Hong Kong to study Computing in Business at Brunel University in London.

    Elizabeth Bicer

    Education Director, PEAK Grantmaking

    Liz leads the PEAK Grantmaking Learning Program Department and is focused on creating learning opportunities and environments that will empower and inspire you to make a lasting impact on your organization and profession.

    Liz is a seasoned education professional with expertise in the planning and implementation of online and in-person training programs. She is responsible for all education programs and content for PEAK Grantmaking conferences, workshops and online resources.

    She has over 20 years of experience in higher learning and not-for-profit association management. She brings experience in strategic learning design, technology development, association governance and membership recruitment and retention. Liz earned a Bachelor of Business Administration from Bay Path College and a Master of Arts in Education and Human Development from The George Washington University.

    Richard Finstein

    CEO, CommPartners

    Rich founded CommPartners as a provider of online learning services and events in 1994. His vision was to create a culture where people could learn, advance their careers and have fun. He has a passion for helping clients connect with their communities through education. Rich graduated from the University of Maryland and did his graduate work at Marymount University in instructional design. He now lives in Columbia, Md., with his wife of over 35 years. He has two grown children. Rich enjoys marathon running, biking, tennis and rooting for Baltimore sports teams.

  • Peak User Group Conference Demo

    Contains 4 Component(s)

    Join us for CommPartners First Education & User Conference!

    Join us for CommPartners' First Education & User Conference!

    Innovation, Creativity, Strategy + All Things e-Learning.

    March 15-16, 2018  |  Washington D.C.

    Reaching your e-learning goals can be a key driver in influencing engagement and overall loyalty of your members. CommPartners is proud to offer you 1 and ½ days of collaboration, knowledge sharing, trainings, and networking to launch your learning programs to the next level.

    • Knowledge Sharing from Peers
    • Earn Up to 4 CAE Credits
    • Training & Best Practices
    • Food, Drinks and Fun!

    More Information

    Richard Finstein

    CEO, CommPartners

    Rich founded CommPartners as a provider of online learning services and events in 1994. His vision was to create a culture where people could learn, advance their careers and have fun. He has a passion for helping clients connect with their communities through education. Rich graduated from the University of Maryland and did his graduate work at Marymount University in instructional design. He now lives in Columbia, Md., with his wife of over 35 years. He has two grown children. Rich enjoys marathon running, biking, tennis and rooting for Baltimore sports teams.

    Upon registration, you will receive a discount code in your Registration Confirmation email to register a colleague at the discounted rate of $125.

    For groups of 3 or more, please email peak@commpartners.com to receive our group rate.

  • Podcasts: Jumping Headfirst Without Fear

    Contains 1 Component(s)

    Explore how to quickly and effectively launch a podcast without fear and use it to build momentum around your learning initiatives.

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    Explore how to quickly and effectively launch a podcast without fear and use it to build momentum around your learning initiatives.

    Many organizations recognize the value of podcasts to drive engagement, however are challenged to develop an effective plan to launch and evolve their programs. This webinar will explore how to quickly and effectively launch a podcast without fear and use it to build momentum around your learning initiatives.

    Learning Objectives:

    • Understand how a podcast works and how to get started
    • Explore the required technology and best practices
    • Learn marketing tactics to drive participation and build a following

    Doug Sandler

    Podcast Expert

    Doug Sandler has over 30 years of business experience as an entrepreneur, business owner, manager and also as a member of several associations. Doug's podcast "Nice Guys on Business" has been downloaded and shared millions of times and has a loyal following within his Nice Guy community. He regularly works with organizations to build, implement and grow their own podcasts and develop a social media strategy to get their message out and their brand booming using podcasting as a channel.

    Additionally, his book, Nice Guys Finish First is a #1 ranked Amazon Best Seller.  Doug is a nationally recognized speaker, trainer and meeting facilitator. Doug has been titled by a leading social media marketing company in the top 100 of Social Media Thought Influencers to follow.



  • The Future of Education in a Massively Disrupted World

    Contains 2 Component(s)

    Date: Tuesday, April 7, 2015 | Time: 2:00 ET, 1:00 CT, 12:00 Noon MT and 11:00 PT

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    The fact that the educational system in the United States is in disarray from the post-secondary system all the way down to the kindergarten level is heralding new opportunities for associations of all types. With disruptions coming at all levels from online learning to the advent of the MOOC movement no educational institution will be immune. Complex workplaces require new combinations of skills and micro-credentialing is gaining new traction as a way for employers to measure skills attainment in multiple contexts. How can associations cope with and take advantage of openings being created by these changes?

    The fact that the educational system in the United States is in disarray from the post-secondary system all the way down to the kindergarten level is heralding new opportunities for associations of all types. With disruptions coming at all levels from online learning to the advent of the MOOC movement no educational institution will be immune.

    Complex workplaces require new combinations of skills and micro-credentialing is gaining new traction as a way for employers to measure skills attainment in multiple contexts. How can associations cope with and take advantages of openings being created by these changes?

    In this session you will:

    • Take a big-picture look at changes underway in the educational system.
    • Examine new opportunities for associations to create radical value in this new marketplace.
    • Explore the concept of micro-credentialing and why associations need to factor it into their current and future educational offerings.

    Shelly Alcorn, CAE

    Principal, Alcorn Associates Management Consulting

    Shelly is a facilitator, trainer and speaker specializing in non-profit trade and professional associations. She conducts leadership and staff retreats, facilitates and designs tactical strategic solutions and speaks on critical issues faced by the association community and society. She is also the author of the Association Subculture blog. Find her on Twitter - @shellyalcorn.

    Shelly was formerly the Executive Director of the California Association for the Education of Young Children (CAEYC) and Executive Director for the Automotive Service Councils of California (ASCCA).

    Shelly has spent many years in association management with such organizations as the California Society of Association Executives (CalSAE), California Automotive Wholesalers' Association (CAWA) and the California Peace Officers' Association (CPOA). She has extensive experience in board governance, chapter and component relations, government affairs, communications, finance, membership, endorsed programs, educational program design and the execution of conferences, meetings and events. Previously, Shelly owned and operated her own consulting practice that provided government affairs, ballot initiative campaign work, website design and grass roots lobbying program development for small associations.

  • Driving Interest for Education In Real-Time

    Contains 2 Component(s)

    Learn how to drive interest for education using events that are trending and interesting from a real-time perspective. • Explore compelling real-life examples that introduce the SPIKE Method • Learn how to track positive sudden points of interest relevant to education and capitalize on them • Find out how to forecast negative issues so you can mitigate, manage or minimize them in advance • Discover how to scoop the news media and become the go-to source

    Learn how to drive interest for education using events that are trending and interesting from a real-time perspective.

    As PD professionals, it is your job to start abreast of news, sensitive issues and what's on the mind of your education participants.

    Not addressing sensitive cultural issues and situations can make your education seem dated and out-of-touch with your attendees. By scanning the news media and asking your education session leaders to do the same, you will create programs and content that is fresh and exciting.

    This webinar will provide three secrets to creating exciting content that keeps your attendees (online and off) buzzing.

    Event takeaways:

    • Explore compelling real-life examples that introduce the SPIKE Method
    • Learn how to track positive sudden points of interest relevant to education and capitalize on them
    • Find out how to forecast negative issues so you can mitigate, manage or minimize them in advance
    • Discover how to scoop the news media and become the go-to source

    We are excited to have Adele Cehrs from Epic PR Group for this event.


    Adele Cehrs

    Speaker

    Adele has served as a PR and branding strategist, corporate counsel, and crisis-management adviser for clients such as Yum Brands, DirectTV, Dole, Johnson and Johnson, DuPont, Lockheed Martin, Verizon, Monster, Georgetown Cupcake, Sara Lee, and the Convention Industry Council. Prior to owning her own company, Adele was an executive at top PR firms in New York City and Washington, DC, including TSI Communications and Ogilvy Public Relations Worldwide, and served as a spokesperson for companies such as DuPont, 1-800-Flowers, Transwestern Properties, MCI/WorldCom, and DirectTV. She is a frequent media expert for CNN Headline News, NPR, Fox Business, CBS, NBC, Voice of America, Inc., Bloomberg Businessweek, PRWeek, Forbes, Entrepreneur, and a regular contributor to the Wall St. Journal.