Wondering how to enhance online engagement with your learners or attendees? Look no further - our very own Cristyn Johnson explores how to improve online engagement and outlines the importance of giving your learners and attendees a variety of engagement options.

The demand for effective digital learning is at an all-time high - and it’s no wonder! The largest continent in the workforce, Millennials and Gen Z, prefer microlearning to all other formats for continuous professional development to adapt to career demands. Collections of curated content aren’t going to cut it. If microlearning is not part of your organization’s learning content strategy, let’s fix that.

In this session we will

Discuss the 7 roles microlearning can play in your learning portfolio,

Whiteboard a 3-part planning process for microlearning development.

Explore microlearning format samples with production tips.

Organizations have been producing hybrid events for many years. So what has changed? The answer is everything. A discussion with the rationale for offering a hybrid event. This past year taught us about the power and reach of virtual education programming. We innovated, were more inclusive and in many cases expanded our reach to those who may have not previously attended an onsite conference. Does it make sense to go back to the way it was once the pandemic is over. We have heard from some organizations who are moving forward with plans for a hybrid event while others are hesitant because they don’t want to take away from their place based programs. Where do you stand on this. We will explore this question and address strategies and tactics for leveraging everything we learned last year as we make plans to return to traditional onsite conferences. Additional takeaways include:

1. Producing hybrid events from an online education perspective
2. Cost and production considerations
3. Weaving your hybrid event into our online education and LMS strategy

Our speaker for this webinar is Jeff Hurt, CEO and Chief Epiphany Officer,Empowered Epiphanies.

One CAE Credit will be provided for live attendance.

This year brought a sudden emphasis on virtual education as many of us were unexpectedly met with a huge challenge of transitioning our place-based events to a virtual format. Faced with this situation, all of us were forced to innovate quickly. The result was creative solutions that maintained the norms of traditional learning while remaining socially-distant.

 As we catch our breath, it’s time to take a fresh look at an oft-overlooked staple: Webinars. The impact of this past year has radically and permanently changed the webinar landscape. But what does the change mean, and how can organizations make this transformation work for them? Join us as we discuss how to best position and produce your webinars for future success. 

 Takeaways include:

• How to incorporate what we learned in the past year to expand the effectiveness and impact of these programs
• An understanding of best practices from the CommPartners Event Team leaders
• Access to 3 leading Association/Professional Development leaders on how they plan to innovate in 2021
• A fresh look at outsourcing vs. in-house production

One CAE Credit will be provided for live attendance.  

Is your team suffering from a case of “we’ve-just-got-to-get-through-this”-itis?  Are you grappling with how to maintain comparable revenue and/or attendance numbers while you transform place-based events into virtual experiences?  Do you get the feeling that there’s more to designing an amazing virtual event than digitally retrofitting an existing conference program?   

Join veteran experiential designer and long-time association industry leader Mallory Gott, founder and creative director of G+A, an experiential design firm, as she introduces you to the same 4-step framework used by AHIMA, the Endocrine Society, the American Speech-Language-Hearing Association, and more to transform their approach to solving seemingly unsolvable problems and designing incredible experiences.  

In this webinar, you will:

1. Learn why the first step towards designing an amazing virtual event experience is to shift your problem-solving paradigm.
2. Understand The Lottery Effect and how it prevents you from designing an effective virtual event experience and identify whether it’s hindering your team now.
3. Outline the four steps of a proven experiential design thinking framework and discuss how to apply it to your virtual event design.

Learn how to reignite excitement and participation around online learning opportunities within your association and how ad targeting can play a powerful role in boosting course enrollments, especially right now. Whether you’re a one-man-marketing-band or have the support of an entire team, you will take away a fully-baked, multi-channel campaign plans you can apply right away. Join Aidan Augustin, Founder and CEO of Feathr discussing 5 Digital Marketing Ideas for Promoting Continuing Education.

 In this webinar, you will:

• Find out why now is the time to grow your continuing education programs
• How you can keep other programs running for your association
• Use ad targeting to promote your education programs and continue to bring in revenue throughout the year
• Learn how associations can reignite excitement and participation around online learning opportunities    

Associations offer a lot of educational opportunities. Start by counting the in-person and digital offerings. Then add in the publications and other association assets that deliver instruction, and you’ll see it adds up quickly. Most of us organize this content chronologically: When did it last occur or what registration opens next? But what if we adopted the characteristics of a university advisor? Individualized assessments, hand-picked courses, a clear pathway to graduation, course corrections along the way, and, ultimately, a certificate to demonstrate achievement.

Hear Event Garde, CEO, Aaron Wolowiec and CommPartners, CEO, Rich Finstein, share how important it is for learners to receive more personalized learning recommendations. These pathways could be for stand-alone courses or a clear path comprising of a series of learning interventions, resulting in greater engagement and a higher return on their investment.

In this session, you will learn how to:

• Identify your association’s current education assets.
• Evaluate your association’s current organization of education assets.
• Examine segmentation as a means of better organizing education assets
• Explore better organizing of education assets for a sample segments.
• Consider the marketing implications associated with reorganizing content.

Why do we like learning in a fun, interactive setting with classmates rather than learning alone at a computer? The key is in the psychology of social learning. We learn better when we can interact with and collaborate with others. 

Join CommPartners’ Sam Hirsch and Higher Logic's Michael Davenport on Wednesday, August 19 at 1 p.m. ET to hear how you can recreate the interactive, fun, and enjoyable experience of social learning with an online community and learning management system. 

Many organizations are being forced to transition their in-person events into virtual ones. Event organizers and education leaders may have questions about how to pull off this switch effectively and smoothly. CommPartners and InspirEd are here to provide answers in a free, 60-minute live virtual conversation hosted by industry experts. 

Tracy King, CEO and Chief Learning Strategist of InspirEd, and Kate Ratcliffe, CommPartners Marketing Manager, Certified Meeting Professional, and former virtual event producer will answer any questions you have, from re-purposing content to meet the needs of your learners to translating your on-site experience to an online platform.

Bring your questions for a rich Q&A with industry experts, such as:

• How to re-purpose and audit content for a virtual audience 
• How to take your in-person event and make it a valuable virtual experience
• Designing virtual learning for an optimal experience
• Working with speakers to deliver engaging virtual events