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  • Achieve Mega Impact with Micro Learning

    Contains 1 Component(s) Includes a Live Web Event on 05/27/2021 at 2:00 PM (EDT)

    The demand for effective digital learning is at an all-time high - and it’s no wonder! The largest continent in the workforce, Millennials and Gen Z, prefer microlearning to all other formats for continuous professional development to adapt to career demands. Collections of curated content aren’t going to cut it. If microlearning is not part of your organization’s learning content strategy, let’s fix that

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    The demand for effective digital learning is at an all-time high - and it’s no wonder! The largest continent in the workforce, Millennials and Gen Z, prefer microlearning to all other formats for continuous professional development to adapt to career demands. Collections of curated content aren’t going to cut it. If microlearning is not part of your organization’s learning content strategy, let’s fix that.

    In this session we will

    Discuss the 7 roles microlearning can play in your learning portfolio,

    Whiteboard a 3-part planning process for microlearning development.

    Explore microlearning format samples with production tips.

    Tracy King

    Chief Learning Strategist & Founder of InspirEd

    InspirEd

    As Chief Learning Strategist & Founder of InspirEd, Tracy King leverages her more than 20 years in workforce development, consulting with organizations on education strategy and learning design. Tracy is the author of Competitive Advantage, practical guidelines on how to grow reliably profitable and sustainable continuing education programs that transform learners. Tracy is a thought leader, invited speaker, master learning designer and DELP Scholar. Her work has been featured on NBC, ABC, FOX, USA Today, Forbes, Star Tribune and hundreds of nationally syndicated television, newspaper, and magazine outlets. She’s featured as a chapter author in the forthcoming book, Microlearning in the Digital Age: The Design and Delivery of Learning in Snippets.

  • Forging New Ground with Hybrid Events in 2021 and Beyond

    Contains 3 Component(s)

    Organizations have been producing hybrid events for many years. So what has changed? The answer is everything. This past year taught us about the power and reach of virtual education programming. Does it make sense to go back to the way it was once the pandemic is over? We will explore this question and address strategies and tactics for leveraging everything we learned last year as we make plans to return to traditional onsite conferences.

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    Organizations have been producing hybrid events for many years. So what has changed? The answer is everything. A discussion with the rationale for offering a hybrid event. This past year taught us about the power and reach of virtual education programming. We innovated, were more inclusive and in many cases expanded our reach to those who may have not previously attended an onsite conference. Does it make sense to go back to the way it was once the pandemic is over. We have heard from some organizations who are moving forward with plans for a hybrid event while others are hesitant because they don’t want to take away from their place based programs. Where do you stand on this. We will explore this question and address strategies and tactics for leveraging everything we learned last year as we make plans to return to traditional onsite conferences. Additional takeaways include:

    1. Producing hybrid events from an online education perspective
    2. Cost and production considerations
    3. Weaving your hybrid event into our online education and LMS strategy

    Our speaker for this webinar is Jeff Hurt, CEO and Chief Epiphany Officer,Empowered Epiphanies.

    One CAE Credit will be provided for live attendance.

    Jeff Hurt

    CEO of Empowered Epiphanies

    Noted digital, engagement, learning, strategic and governance thought leader and consultant for associations, education and meetings,Jeff Hurt is an expert in applying human behavior and neuroscience to customer experiences. After nine years as executive vice president of education and engagement at Velvet Chainsaw Consulting and more than 20+ years facilitating high-performing, strategic, future-focused experiences and events, from small to large, Hurt is now “Empowering Epiphanies” across the globe.

    Polly Grieger-Rossi, CMP-HC, CMM, HMCC

    President & Founder

    Meeting Achievements

    When she founded Meeting Achievements in 2003, Polly Rossi envisioned high-quality, seamless event planning that would deepen one-on-one connections.Since then, Meeting Achievements has become a global organization, planning more than 2,000 successful events of all sizes. With a keen business sense and expertise in contract negotiation, site selection, and meeting strategy, Polly and her team ensure a high return on investment for each event. Polly is one of 1000 Certified Meeting Managers (CMM) worldwide, as awarded by Meeting Professionals International (MPI). Her years of leadership in the travel and accounting industries give Polly a unique perspective on the value of events.Further, as one of only 100 Certified Meeting Planners specializing in Healthcare Compliance, Polly is uniquely qualified to plan conferences, symposia, and workshops within the industry, including events offering Continuing Medical Education (CME) hours. Polly’s efforts haven’t gone unnoticed. In 2021, she’s been nominated for the Northwest Indiana Influential Woman of the Year. In 2019, she was inducted into the Smart Meeting Magazine Hall of Fame. She also won the 2018 Smart Meeting Magazine Visionary of the year, the 2017 Smart Meeting Magazine Entrepreneur of the year, the 2016 Northwest Indiana Influential Woman of the Year Award for Service & Tourism, and was nominated for Indiana Meeting Professionals’ 2017/2016 IMPRESS Award.

    Richard Finstein

    President of LMS Sales, Cadmium & Former CEO of CommPartners

    Rich founded CommPartners as a provider of online learning services and events in 1994. His vision was to create a culture where people could learn, advance their careers and have fun. He has a passion for helping clients connect with their communities through education. Rich graduated from the University of Maryland and did his graduate work at Marymount University in instructional design. He now lives in Columbia, Md., with his wife of over 35 years. He has two grown children. Rich enjoys marathon running, biking, tennis and rooting for Baltimore sports teams.

    Jon Corun

    Director of Multimedia, CommPartners

    Jon joined CommPartners in December 2008 with a rich background in broadcast television and EDM-festival visuals. For the past 13 years he has facilitated the technology for countless on-site hybrid events.

  • Untangling Webinars: Learning From the Past for Future Success

    Contains 3 Component(s)

    This year brought a sudden emphasis on virtual education as many of us were unexpectedly met with a huge challenge of transitioning our place-based events to a virtual format. Faced with this situation, all of us were forced to innovate quickly. The result was creative solutions that maintained the norms of traditional learning while remaining socially-distant. As we catch our breath, it’s time to take a fresh look at an oft-overlooked staple: Webinars. The impact of this past year has radically and permanently changed the webinar landscape. But what does the change mean, and how can organizations make this transformation work for them? Join us as we discuss how to best position and produce your webinars for future success.


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    This year brought a sudden emphasis on virtual education as many of us were unexpectedly met with a huge challenge of transitioning our place-based events to a virtual format. Faced with this situation, all of us were forced to innovate quickly. The result was creative solutions that maintained the norms of traditional learning while remaining socially-distant.

     As we catch our breath, it’s time to take a fresh look at an oft-overlooked staple: Webinars. The impact of this past year has radically and permanently changed the webinar landscape. But what does the change mean, and how can organizations make this transformation work for them? Join us as we discuss how to best position and produce your webinars for future success. 

     Takeaways include:

    • How to incorporate what we learned in the past year to expand the effectiveness and impact of these programs
    • An understanding of best practices from the CommPartners Event Team leaders
    • Access to 3 leading Association/Professional Development leaders on how they plan to innovate in 2021
    • A fresh look at outsourcing vs. in-house production

    One CAE Credit will be provided for live attendance.  

    Kendra Matarozza

    Director of Online Events

    CommPartners

    Christopher Urena, MBA, CAE

    Chief Learning Officer

    Endocrine Society

    Josh Yavelberg, PhD

    Founder

    Flying Cloud Solutions

  • Virtual Event Design Gotcha Flummoxed? Stop Thinking, Start Feeling, Design Differently

    Contains 3 Component(s)

    Join veteran experiential designer and long-time association industry leader Mallory Gott, founder and creative director of G+A, an experiential design firm, as she introduces you to the same 4-step framework used by AHIMA, the Endocrine Society, the American Speech-Language-Hearing Association, and more to transform their approach to solving seemingly unsolvable problems and designing incredible experiences.

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    Is your team suffering from a case of “we’ve-just-got-to-get-through-this”-itis?  Are you grappling with how to maintain comparable revenue and/or attendance numbers while you transform place-based events into virtual experiences?  Do you get the feeling that there’s more to designing an amazing virtual event than digitally retrofitting an existing conference program?   

    Join veteran experiential designer and long-time association industry leader Mallory Gott, founder and creative director of G+A, an experiential design firm, as she introduces you to the same 4-step framework used by AHIMA, the Endocrine Society, the American Speech-Language-Hearing Association, and more to transform their approach to solving seemingly unsolvable problems and designing incredible experiences.  

    In this webinar, you will:

    1. Learn why the first step towards designing an amazing virtual event experience is to shift your problem-solving paradigm.
    2. Understand The Lottery Effect and how it prevents you from designing an effective virtual event experience and identify whether it’s hindering your team now.
    3. Outline the four steps of a proven experiential design thinking framework and discuss how to apply it to your virtual event design.

    Mallory Gott

    CAE, Founder and Creative Director of G+A

    For more than 15 years, Mallory Gott, MA, CAE, founder + creative director of G+A | An Experiential Design Firm has traveled the globe designing amazing experiences for people from all walks of life and across a breadth of industries and specialties.  From product and brand repositioning to customer acquisition to organizational cultural restructuring , she helps for- and non-profit clients apply G+A’s proprietary design thinking framework to discover solutions to their seemingly unsolvable problems. 

    Mallory honed her experiential design skills leading association teams across North America, Europe and Asia in the development of experiences that married creativity and execution to produce results.  Mallory is a long-time certified associate executive and holds a master’s degree in human performance improvement (which is just a fancy name for organizational development).  She’s bilingual (English + French) because France exudes a je ne sais quoi that she just couldn’t resist!  When she’s not designing amazing experiences, she loves a fantastic adventure novel or hanging with her pup, Dog-tective John McClane!  

  • 5 Digital Marketing Ideas for Promoting Continuing Education

    Contains 3 Component(s)

    Learn how to reignite excitement and participation around online learning opportunities within your association and how ad targeting can play a powerful role in boosting course enrollments, especially right now. Whether you’re a one-man-marketing-band or have the support of an entire team, you will take away a fully-baked, multi-channel campaign plans you can apply right away.

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    Learn how to reignite excitement and participation around online learning opportunities within your association and how ad targeting can play a powerful role in boosting course enrollments, especially right now. Whether you’re a one-man-marketing-band or have the support of an entire team, you will take away a fully-baked, multi-channel campaign plans you can apply right away. Join Aidan Augustin, Founder and CEO of Feathr discussing 5 Digital Marketing Ideas for Promoting Continuing Education.

     In this webinar, you will:

    • Find out why now is the time to grow your continuing education programs
    • How you can keep other programs running for your association
    • Use ad targeting to promote your education programs and continue to bring in revenue throughout the year
    • Learn how associations can reignite excitement and participation around online learning opportunities    

    Aidan Augustin

    Co-founder and President of Feathr

    Aidan Augustin is the co-founder and President of Feathr, an industry-leading tech company building marketing tools specifically tailored to the needs of associations and event organizers. Feathr has helped over 800 associations and 5,000 conferences, trade shows, and virtual events grow attendance, member engagement, and digital sponsorship revenue. Based out of their Gainesville, FL headquarters, Aidan leads the sales and marketing functions of Feathr and spearheads industry engagement. He is an actively involved member of both ASAE and IAEE and regular speaker on the topics of digital marketing and event/association technology.

  • Creating Personalized Learning Journeys

    Contains 3 Component(s)

    Hear Event Garde, CEO, Aaron Wolowiec and CommPartners, CEO, Rich Finstein, share how important it is for learners to receive more personalized learning recommendations. These pathways could be for stand-alone courses or a clear path comprising of a series of learning interventions, resulting in greater engagement and a higher return on their investment.

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    Associations offer a lot of educational opportunities. Start by counting the in-person and digital offerings. Then add in the publications and other association assets that deliver instruction, and you’ll see it adds up quickly. Most of us organize this content chronologically: When did it last occur or what registration opens next? But what if we adopted the characteristics of a university advisor? Individualized assessments, hand-picked courses, a clear pathway to graduation, course corrections along the way, and, ultimately, a certificate to demonstrate achievement.

    Hear Event Garde, CEO, Aaron Wolowiec and CommPartners, CEO, Rich Finstein, share how important it is for learners to receive more personalized learning recommendations. These pathways could be for stand-alone courses or a clear path comprising of a series of learning interventions, resulting in greater engagement and a higher return on their investment.

    In this session, you will learn how to:

    • Identify your association’s current education assets.
    • Evaluate your association’s current organization of education assets.
    • Examine segmentation as a means of better organizing education assets
    • Explore better organizing of education assets for a sample segments.
    • Consider the marketing implications associated with reorganizing content.

    Richard Finstein

    President of LMS Sales, Cadmium & Former CEO of CommPartners

    Rich founded CommPartners as a provider of online learning services and events in 1994. His vision was to create a culture where people could learn, advance their careers and have fun. He has a passion for helping clients connect with their communities through education. Rich graduated from the University of Maryland and did his graduate work at Marymount University in instructional design. He now lives in Columbia, Md., with his wife of over 35 years. He has two grown children. Rich enjoys marathon running, biking, tennis and rooting for Baltimore sports teams.

    Aaron Wolowiec

    CEO, Event Garde

    Aaron Wolowiec is a learning strategist and meetings coach for leading trade associations and individual membership societies across the United States. Committed to the latest research and trends on learning, intentional networking environments and meaningful transfer exercises, he launched Event Garde, a professional development consultancy, in 2011.

     Aaron earned a master’s degree in administration from Central Michigan University (CMU). He’s also a certified association executive (CAE), a certified meeting professional (CMP) and a certified tourism ambassador (CTA), as well as an Association for Talent Development (ATD) master instructional designer. Aaron currently lives in Dallas, TX.

  • Social Learning in a Virtual World: Tips for Higher LMS and Community Engagement

    Contains 3 Component(s)

    Why do we like learning in a fun, interactive setting with classmates rather than learning alone at a computer? The key is in the psychology of social learning. We learn better when we can interact with and collaborate with others.

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    Why do we like learning in a fun, interactive setting with classmates rather than learning alone at a computer? The key is in the psychology of social learning. We learn better when we can interact with and collaborate with others. 

    Join CommPartners’ Sam Hirsch and Higher Logic's Michael Davenport on Wednesday, August 19 at 1 p.m. ET to hear how you can recreate the interactive, fun, and enjoyable experience of social learning with an online community and learning management system. 

    In this session, you will learn how to:

    • Provide more valuable, satisfying virtual learning experiences
    • Increase member engagement and encourage repeat learning
    • Build new revenue streams with an integrated, interactive educational program for members

    Michael Davenport

    Sales Engineer

    Michael Davenport is a Sales Engineer with Higher Logic who previously worked on implementing communities and LMS systems for a multitude of organizations. Michael has a deep understanding from a strategic standpoint on how to setup and launch education programs while applying them to a collaborative engagement platform such as Higher Logic.

     

    Sam Hirsch

    Account Manager

    Sam is a Baltimore native who graduated from University of Maryland. Sam joined CommPartners in 2017 as an Account Manager to help develop new business. His background is in account management and sales and he feels fortunate to work for a company that provides excellent customer service. Outside of the office, Sam enjoys traveling, mini-golf, bowling and spending time with family and friends. He resides in Arlington, VA.

  • Make Your Virtual Event More Interesting Than What’s Inside the Refrigerator

    Contains 1 Component(s)

    One of the benefits of attending conferences and other in-person events is connecting with colleagues whom you can share ideas and challenges. Moving to a virtual venue doesn’t have to mean all of that is lost. You can still deliver an engaging experience to your attendees, complete with opportunities to interact with presenters, network with peers, and even get the competitive spirit going with scavenger hunts. Higher Logic's Heather McNair will share ideas on how to keep your audience engaged throughout the conference, not sneaking away to the fridge for a snack.

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    One of the benefits of attending conferences and other in-person events is connecting with colleagues whom you can share ideas and challenges. 

    Moving to a virtual venue doesn’t have to mean all of that is lost. 

    You can still deliver an engaging experience to your attendees, complete with opportunities to interact with presenters, network with peers, and even get the competitive spirit going with scavenger hunts. 

    Higher Logic's Heather McNair will share ideas on how to keep your audience engaged throughout the conference, not sneaking away to the fridge for a snack. 

    As a result of this program learners will:

    • Get attendees discussing key topics before and after live sessions
    • Enlist speakers’ help in providing added value
    • Encourage interaction, connection and sharing between attendees throughout the conference   

    Heather McNair

    Chief Community Officer, Higher Logic

    Heather McNair is Chief Community Officer at Higher Logic, a software company that takes a data-driven approach to engagement. Heather leads a recently-formed Applied Research Team that studies behavior patterns on thousands of communities to enable the creation of data-backed engagement strategies and user experience improvements in a field largely driven, to date, by anecdotal evidence and gut instinct. Prior to her current role, Heather built and expanded the Managed Services and Education teams. Starting with just one in-house consultant, Heather developed and grew one of the largest community management teams in the industry.

    A pioneer in the industry, Heather has over 13 years of experience in building and launching successful communities. She’s created and developed many of the techniques and foundational best practices that Higher Logic uses today. Heather has been a champion of an emerging customer success model, elevating community to a keystone of the customer experience and a conduit for customer engagement and meaningful conversations. Her efforts over the last year have tied community interactions to improved customer loyalty, retention, engagement and risk mitigation.

    Heather is an active thought leader in the industry and shares her knowledge frequently through blog posts, panels and presentations. She is well known and respected within the community industry and often looked to for insight on the subject.

  • Ask Me Anything, How to Transition Your In-Person Event to a Virtual Event

    Contains 1 Component(s)

    Tracy King, CEO and Chief Learning Strategist of InspirEd, and Kate Ratcliffe, CommPartners Marketing Manager, Certified Meeting Professional, and former virtual event producer will answer any questions you have, from re-purposing content to meet the needs of your learners to translating your on-site experience to an online platform.

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    Many organizations are being forced to transition their in-person events into virtual ones. Event organizers and education leaders may have questions about how to pull off this switch effectively and smoothly. CommPartners and InspirEd are here to provide answers in a free, 60-minute live virtual conversation hosted by industry experts

    Tracy King, CEO and Chief Learning Strategist of InspirEd, and Kate Ratcliffe, CommPartners Marketing Manager, Certified Meeting Professional, and former virtual event producer will answer any questions you have, from re-purposing content to meet the needs of your learners to translating your on-site experience to an online platform.

     

    Bring your questions for a rich Q&A with industry experts, such as:

    • How to re-purpose and audit content for a virtual audience 
    • How to take your in-person event and make it a valuable virtual experience
    • Designing virtual learning for an optimal experience
    • Working with speakers to deliver engaging virtual events

    Tracy King, MA, CAE

    Chief Learning Strategist & Founder, InspirEd

    As Chief Learning Strategist & Founder of InspirEd, Tracy leverages her more than 17 years in the education industry for associations interested in increasing their relevance and revenue with meaningful live, online, and mobile learning programs. Tracy specializes in the intersection of learning science and technology. She's a thought leader in education strategy and learning experience design. She consults with associations on integrated education strategy to remain sustainable and competitive. For more information, please visit www.inspired-ed.com or www.tracy-king.com

    Kate Ratcliffe, CWEP, CMP

    Marketing Manager, CommPartners

    Kate Ratcliffe is currently the Marketing Manager for CommPartners. Previously, she was an Event Producer for CommPartners, specializing in Virtual Conferences, Livestreams, and Webinars. 

    Before joining CommPartners in 2018, Kate was an Event Services Coordinator at the University of Maryland, College Park, a Jr. Event Designer in Washington D.C. and an Event Manager for NCSI, Inc., a company that specializes in trade shows and conferences for the DoD. 

    After graduating from the University of Maryland, College Park, in 2013 with her degree in Sociology, Kate also earned her Certified Wedding and Event Planner (CWEP) designation from George Mason University. After gaining professional experience with on-site events, she earned her Certified Meeting Professional (CMP) designation in 2018.